About- Karl Midhage
Hello. I developed the Durable Value framework based on the six Competitive Advantages recognised by leading US investors as causing the success of listed companies.
A personal background in marketing, strategy and investing led to examining strategy’s competitive advantages from both sides- the marketplace/ consumers and finance/ shareholders:
By combining these investors findings with own experience, this revealed which business strategies had truly worked (financially) and why they worked (in the market).
It was then possible to ‘reverse engineer’ the investors findings into a strategy framework that helps businesses capitalise on these six competitive advantages and succeed.
Get in touch for information on:
How the strategy formulation process works in practice,
Evidence and logic as to why it succeeds, including example companies, and
Benefits to a consultancy or VC partner in applying the strategy process.
|Experience- 19 years in strategy, 3 different viewpoints: